Salem is a brand of menthol cigarettes. These cigarettes are always available at the biggest online cigarettes stores. Salem Cigarettes, Salem Lights and Salem Slim Lights are the most common blends. These were also the first filter-tipped menthol cigarettes. The company is currently producing two main varieties of this brand – Green Label and Black Label, the former recognized to have smooth taste and the latter - a harsher taste. For several years in a row this cigarette brand was sponsoring ATP tennis tournament held in Hong Kong with many top professional players participating. Because of the sponsorship the tournament was called Salem Open. Another thing that also contributed to the success of the brand was the packaging – it was revised at the end of the 1990s when sliding packs were introduced and a single cigarette with a dark green filter was added to the pack. Interestingly enough, the company producing Salem cigarettes introduced a new blend in Japan that was named Salem Pianissimo with the odor of the cigarette hardly felt. When the same blend was introduced in the US the company had to scrap all the marketing plans very soon afterwards - the American public did not enjoy the way smokeless tobacco tasted.

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